Monday 15 May 2017

Amazon sale gets more customers in tier-2&3 cities


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Leading e-tailer Amazon claimed it acquired more new customers from tier-2 and tier-3 cities across the country during its four-day 'Great Indian Sale' that concluded on Sunday.

"Our customers' acquisition drive in 2017 saw 235 per cent annual growth in tier-2 and tier-3 cities during the four-day sale since May 11," said the Indian subsidiary of the US-based e-commerce giant in a statement here.

The company, however, did not disclose the number of customers it acquired during the sale and from which cities across the country.

Acceleration in customer acquisition, however, saw a whopping 500 per cent growth in tier-4 towns like Singrauli, Alwar, Dholpur, Muzaffarnagar, and Shivpuri.

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