Monday 24 October 2016

Buoyed by huge demand, Honda to double production of Navi

Surprised by the huge response to its 'by India, for India' bike Navi launched this April, Honda Motorcycle and Scooter India (HMSI) is planning to double its production to around 1 lakh units soon. The Japanese two-wheeler major, which is inching closer to unseating the decades-old market leader Hero MotoCorp, had unveiled the Navi at the Delhi Auto Expo in February at price of under Rs 40,000. It was rolled out commercially in April. 

 

Testing the market for a very stripped-down model with the Navi, which was fully planned, designed, and produced for the local market, Honda had expected to sell only round 2,000 units a month in the first year. But it has already got huge backlog, and therefore, the plan to double the output. 

 

 

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